Browsing by Subject "Communication"
Now showing items 1-9 of 9
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Comunicação, novas tecnologias e informacionalização da política : o governo eletrônico no Mercosul
| Posted on: 21 nov. 2006This Thesis is a result of a study about the electronic government s genesis in Brazil, Argentina, Uruguay and Paraguay, South-American countries, sharing trajectories amalgamated by a common factor: they had been formed ... -
A construção discursiva da florestania: comunicação, identidade e política no Acre
The year 1998 has become an important milestone for the polical history in the state of Acre. In state elections that year, a group of young politicians members of the Partido dos Trabalhadores won the elections state, ... -
A crise da Gazeta Mercantil: tradição e ruptura no jornalismo econômico brasileiro
In the XXI century the newspaper Gazeta Mercantil, founded in 1920, faces a financial crisis that threatens its survival in the Brazilian press industry. The economic stagnation scenario and the cuts in advertisements ... -
OS DESAFIOS DA ESTRATÉGIA DE COMUNICAÇÃO NO SETOR NUCLEAR: O CASO CNEN
| Posted on: 20 mai. 2013The objective of this dissertation is to analyze the challenges of managing communication in a sector that has influenced opinion formation by strong impacts: the nuclear power industry. This sector is permeated by great ... -
A esquerda bem informada : a estratégia de comunicação política do PCdoB em dois tempos
| Posted on: 26 jun. 2009This work analyses the communication strategies of the Communist Party of Brazil in two different moments: the 1970 s decade, when under the Brazilian military dictatorship, the party was illegal and had only one communication ... -
ESTILOS DE NEGOCIADORES PREDOMINANTES EM PROFISSIONAIS DE CIÊNCIAS SOCIAIS DE UMA EMPRESA DE ENERGIA
| Posted on: 30 mai. 2008The present complexity of the world requires great efforts from business managers, and companies have needed to invest heavily to qualify their managers and employees to deal with this new reality both quickly and ... -
GERENCIAMENTO DE PROJETOS EM INSTITUIÇÕES PÚBLICAS: UM ESTUDO DE CASO DA ÁREA DE METROLOGIA DO INMETRO
| Posted on: 18 dez. 2009With the increase of the demand for new services of metrology, it had the obligation of the adequacy of the existing spaces and the construction of new in the Inmetro. This fact showed the problems generated for the execution ... -
A informação como instrumento para a tomada de decisão a partir da análise do Sistema Alerta Exportador
The information communication role, related to the technical barriers to trade theme, has been considered significant as a subsidy for the decision making process on technical requirements adopted worldwide. Aiming at ... -
USO COMPETITIVO DE TI: ESTUDO DE CASO NAS EMPRESAS DE NAVEGAÇÃO MARITIMA DE APOIO OFF SHORE NA BACIA DE CAMPOS
| Posted on: 09 ago. 2005The identification and the definition of the needs of a system of strategic information, tactics, operational and of corporate communications, they base on operations guided to the market and supported by systems of ...