Browsing by Subject "Servqual"
Now showing items 1-4 of 4
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ANÁLISE DO ALINHAMENTO DAS EMISSORAS DE TELEVISÃO DA GRANDE VITÓRIA ÀS EXPECTATIVAS DAS AGÊNCIAS DE PUBLICIDADE NA VEICULAÇÃO DE COMERCIAIS
| Posted on: 01 abr. 2009The advertising market is a major driver of consumption and television represents about 60% of these investments. Considering that the broadcast television slowing a battle to win that money for agencies. Besides the ... -
AVALIAÇÃO DA QUALIDADE DO SERVIÇO DE APRECIAÇÃO TÉCNICA DE MODELO SOB O PONTO DE VISTA DO CLIENTE UTILIZANDO A ESCALA SERVQUAL
| Posted on: 16 dez. 2009In this study the Servqual scale was used to evaluate the type evaluation service s (ATM, in its Portuguese acronym) quality through the client's point of view in order to identify the occurrence of gaps between their ... -
PERCEPÇÃO DE SEGURANÇA EM SISTEMAS DE INFORMAÇÃO E SUA RELAÇÃO COM A QUALIDADE PERCEBIDA DE SERVIÇOS, PERFIL DE LIDERANÇA E PERFIL DOS SEGUIDORES, ENTRE AS DIRETORIAS DO INMETRO
| Posted on: 28 mar. 2006Nowadays, information maybe, the most valuable assets of the companies, mainly in a global and highly competitive world. This increases the responsibility and the obligation of a federal institution of maintaining in ... -
SATISFAÇÃO DO CLIENTE DE SERVIÇOS: Um estudo no setor de restaurantes na cidade de Juiz de Fora / MG
| Posted on: 19 abr. 2010This research seeks to understand and measure the existence of a gap between the perception of clients and managers of restaurants in the city of Juiz de Fora (MG) about the expectations of this customers about the quality ...